Key Individuals

	Professor Michael Mainelli, Principal Advisor - Long Finance Michael is the co-founder of, and Principal Advisor to, the Long Finance initiative. His book, “The Road To Long Finance: A Systems View Of The Credit Scrunch", co-written with Bob Gifford, was the subject of the first Long Finance event in July 2009. Michael's involvement was key in establishing some of the Long Finance programmes including the London Accord and Financial Centre Futures. Michael is executive director of Z/Yen Group, the City of London’s leading think tank, which he co-founded in 1994 in order to promote societal advance through better finance and technology.
	Chiara von Gunten, Project Manager - Long Finance & the London Accord Chiara works on the strategic development of the Long Finance initiative with Michael and the Advisory Board. She has managed the London Accord since July 2010 and ensures that the latest high-quality investment research on environmental, social and governance (ESG) issues becomes accessible free of charge on the portal. Her role includes creating strategic partnerships; fostering contributor and community relations; coordinating events, marketing and communication. After working for Z/Yen Group in London between 2010 and 2011, Chiara is heading business development and professional services in Switzerland since 2012. Her work is primarily focused on projects related to sustainability and finance as well as organisational change.
	Mark Yeandle, Project Manager - Financial Centre Futures Mark has project managed the creation and publication of the Global Financial Centres Index (GFCI) since it was launched in 2007. His role encompasses speaking regularly at international conferences on financial centre competitiveness and conducting research projects for many financial centres including Moscow, Copenhagen, Toronto, Seoul, Shenzhen, the Cayman Islands, the Isle of Man and Dublin. Mark also developed a role playing game which demonstrates the politics of climate change negotiations. The findings of this form a report that was published as part of the London Accord. Mark is a senior consultant at Z/yen Group, holds an MBA in Corporate Finance and International Marketing and is a Fellow of the Chartered Institute of Marketing.

Long Finance Advisory Board

The advisory board comprises a core group of individuals who provide an expert perspective on the publications, activities and events carried out through the Long Finance initiative. Through regular meetings we develop strategies for the extension of key Long Finance concepts and ideas; get insight into new projects and developments; and discuss any broader topics which we think are of relevance to our Long Finance work.